History

Since its humble beginnings in the Malayan subcontinent over 60 years ago, our company has witnessed the dramatic transformation of the needs of the marketplace - from basic necessities to the wide range of choices and constant improvement sought by today's generation. While the world has evolved significantly over this time, our core principles of honesty, sincerity, quality and value have stood the testimony of the last Six Decades, and have continued to serve our Principals, Suppliers, Distributors as well as our marketplace.

As the business has grown and developed, we have continued to remain humble as we keep refining our sourcing strategies to secure only the best quality products, and improving the distribution process while ensuring prices remain competitive.